Online BBA (Top-up)

Organizational Communication

This course includes the concept and strategies of communication. This course helps students to understand the types of communication structure, the communication methods, and the barriers encountered, the communication strategies and how to apply them to business situations.

After completing this course, students will be able to:

1. Describe the basics of organizational communication, the networks and barriers.
2. Explain the fundamentals of communication strategies in an organisation.
3. Analyse how, when and in which format to send messages.
4. Develop skills to communicate effectively in a meeting, dialogue and situations of conflict.